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Cincoro is a top-shelf luxury tequila brand that will be releasing a collection of their most refined and aged tequilas to date. A staple in connoisseur's cabinets, Cincoro is an award-winning tequila with an incredibly unique and clean brand aesthetic. Seen on the shelves of high-end bars and expensive homes, the brand imagery and vision is dark, elegant, and elevated.
I was tasked with designing organic media for their launch announcing the newest collection of limited edition bottles. Cincoro's audience is primarily male, and while they have amassed a cult-following, engagement on social media was low. My main goal was to elevate their social presence to coincide with their in-store presence. The focus of my design was to remain sleek, elevated, and maintain their air of exclusivity while also encouraging engagement and awareness through native features.
ORGANIC SOCIAL DESIGN
SHAREABLE DESIGN
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